Why Location Matters- Where We Grow

The truth is that superfoods are not made equally. They may carry the same superfood name but there are actually crucial differences between the many superfood varieties. One of the key factors that determine these differences is location. Location matters when you want premium quality superfoods. The soil and climate conditions of a place affect how plants grow, as well as how they’re harvested and processed.Take quinoa, for instance. In the market, you’ll find quinoa brands that distinguish themselves as Royal Bolivian Quinoa. Only select regions in the high elevated mountains in Bolivia can grow this quinoa variety.

For this superfood variety to grow, there is specific criteria that need to be met and only be called “Royal” if it is grown around the world’s largest salt flat lake, Salar De Uyuni. The farms should be at high altitudes. There should be little rainfall, subfreezing temperatures and elevated thin cold air. The hot sun should shine on the farm on most days. These conditions are the required conditions for growing Royal Bolivian Quinoa (RBQ). Anything less results in inferior quality quinoa.

There are distinctions between the average quinoa and Royal Bolivian Quinoa. This isn’t just marketing put into the products. Royal Bolivian Quinoa is notable for its taste and nutritional content. It contains more health value compared to other quinoa varieties. Royal quinoa also comes out fluffier when cooked, which is the ideal consistency. It is quite easy to distinguish from, say, quinoa from Peru, which is smaller than Royal Bolivian Quinoa.

We espouse adherence to authenticity when it comes to quality and origin. This is why we provide you complete transparency of our superfoods, knowing that it is grown only from the best certified organic terrains.